Public Relations Officer (Hybrid) Lekki Phase 1

IDA Beauty™ is more than just a makeup store; we are a beauty community. Our journey began with a passion for makeup and a dream to help everyone feel their best. With years of experience in the beauty industry, specialize in three different categories: face, lips, and eyes cosmetics, with a commitment to premium quality and durability, we have quickly become a standout in the beauty industry leading E-commerce.

Our range of luxury premium-quality formulations makeup product made from natural organic ingredients, biodegradable, vegan beauty, eco friendly, cruelty free, gluten, sulfates, and halal certification. We curate products that not only enhance your features but also empower individuals to express themselves through makeup. We are  recruiting to fill the position below:

 Job Title: Public Relations Officer 

Location: Lekki Phase 1, Lagos

Employment Type: Full-time / Hybrid Role Overview

We are looking for a proactive and relationship-driven individual who will serve as a key representative and public face of the brand. The ideal candidate will be responsible for brand pitching, strategic relationship management, partnerships, visibility campaigns, and coordination of our sales and marketing efforts. This role requires someone who is confident speaking with clients, partners, influencers, brands, vendors, corporate organizations, media partners, and the general public while ensuring IDA Beauty maintains a strong and premium brand image.

Develop and manage IDA Beauty’s public relations strategy Create powerful brand storytelling content that reflects the vision, mission, and identity of the company Write press releases, media statements, founder stories, campaign narratives, and brand communications. Build and maintain relationships with media outlets, blogs, magazines, influencers, radio, billboards. podcasts, and press platforms Coordinate interviews, features, press coverage, and media appearances for the brand and CEO. Pitch stories and campaigns to relevant media platforms Lead communication for product launches, campaigns, events, collaborations, and company announcements Monitor media trends and identify opportunities for brand visibility and public engagement Ensure all external communication aligns with the IDA Beauty brand voice and image.

Interested candidates should possess an HND / Bachelor`s Degree Experience in Public Relations, Communications, Journalism, Media, Marketing, or Brand Management. Excellent communication, presentation, and interpersonal skills Strong storytelling and writing skills Strong understanding of persuasive communication and consumer psychology Ability to turn storytelling, brand messaging, and media narratives into visibility, engagement, conversions, and revenue Knows how to strategically use words, PR, and storytelling to influence audience perception and drive brand growth Ability to create emotionally compelling narratives that convert attention into customer loyalty and sales Strong networking and relationship-building ability Confident, articulate, and highly professional Good understanding of branding, marketing, and social media trends Experience working with media houses, blogs, billboards, influencers, or PR campaigns is an advantage Experience in the beauty, fashion, lifestyle, or luxury industry is an added advantage.

Passion for women empowerment and beauty branding Strong understanding of modern digital culture and storytelling trends.

Not Specified. Method of Application

Interested and qualified candidates should send their CV and portfolio to: [Email hidden - Login to reveal] using "PR Relations Officer" as the subject of the email.